93 Years of Hope

editors note:  I love this week’s small voice– big message  guest post not only because it’s a great example of how one woman on a mission can change the world, but also because the story proves that while the internet may make it easier for one person to make a difference, it’s certainly not required.  Thank you Leslie for sharing the Hope Cottage story!

1918 – Dallas, Tx. World War I is winding down, the influenza epidemic is starting to rear its ugly head and one woman, Emma Wylie Ballard – a caseworker for the Dallas County Humane Society – when it dealt with people, not cats, rats, dogs and ferrets, despaired of the hundreds of children abandoned on the streets of Dallas. Unwed pregnancy was a shameful condition and these women had no other alternatives than to leave their children in cars, in barns and even, in the case of one tot, on an anthill. Continue reading

Nonprofit Marketing Storytime: Pole Dancing for Jesus

FG pole dancing studio

The problem: Filling this studio with Christian women

Remember when I told you using stories is a good way to illustrate a difficult concept?  Today, I’m going to follow my own advice.

Once upon a time. . .

Ok, more like last week, there was a woman named Crystal who had a problem.

Crystal opened a pole dancing studio in a small Texas town.  She was an experienced pole dancing teacher and she knew pole dancing was good exercise.  She also knew there were women in her town who would enjoy the classes she had to offer because exercise was important to them and traditional forms of exercise were fairly boring. Continue reading

How to use stories in nonprofit marketing

Image by Cockburn Libraries via Flickr

stories are not just for children

Those of us in the nonprofit marketing business are hot on stories.  In fact, you’d be hard pressed to find any nonprofit marketing advice on the web these days that doesn’t mention, at least in passing, how important it is to incorporate stories into your marketing.

The problem is, we sometimes leave out the “How am I supposed to do that?” part.  To help rectify that oversight, here are four specific ways nonprofit organizations can use stories to better connect with their people. Continue reading

Stories From the Field: When Rose Blooms

I received the following letter and story from Megan Kadrmas, a volunteer with the God’s Child Project in Antiqua Guatemala this morning.  I’m sharing it with you for three reasons.   First, Low Hanging Fruit is a community for nonprofit practitioners.  Hearing from each other is essential to building a community bond.  Second, Megan tells a compelling story that should be heard–both as an example of good storytelling, and because of its intrinsic value.  Finally, I have an especially soft spot in my heart for little girls, so if I am able to help even one little Rose by letting Megan tell her story, I’ve had a good day. –Maureen

Continue reading