3 Selfish Reasons to Be More Generous

With payoffs like these, even Scrooge might see generosity as an investment!

If your mother is anything thing like Lucie Carruthers, she’s been reminding you to be generous and share from the time you learned the word “mine.”

While I’m pretty sure mom reasons for being generous are focused on raising good citizens and creating peace in living rooms, it turns out those same ideas might are also good for your bottom line.

Generosity Is Easy

If you tell the truth, you don’t have to remember anything
~Mark Twain

Generous employee and customer policies are like that too. Continue reading

Social Media Success Series: Take Advantage of Selfishness

How we all secretly feel we ought to be treated

How we all secretly feel we ought to be treated

This post is part of a series.  Catch up on other secrets to social media success here.

People are selfish.

Even the amazingly generous people who give their time and treasure to help support your cause are fundamentally selfish.

You and I?  Absolutely selfish.

Ironically, this constant in human nature can actually help you and your organization attract more attention online and ultimately create more good in the world–you just have to know how to harness it. Continue reading