How to increase demand for art

Discrete-supply-and-demand

I don't know what this chart says, I was just feeling left out of the hard-core elements of the conversation

The theatre arts world opened a giant can of worms last week at the #newplay convening hosted by Arena Stage.  Rocco Landesman, and Diane Ragsdale led a conversation directly addressing one of the nonprofit arts sector’s unmentionables:  the mismatch that currently exists between supply and demand for not-for-profit arts organizations in our country.  Rocco went on to assert this mismatch cannot be balanced by increasing demand–supply must also be addressed.

Thanks to the power of Twitter, the conversation moved outside the walls of Arena Stage and is being held in every corner of the theatre (and increasingly arts) world  with an Internet connection. Continue reading

How to use to Social Media without getting Panned

A toddler girl crying

There are, of course, exceptions to the "people try not to cry" rule

When a novice actor does a scene where his character cries, his first instinct is to “make” himself cry.  He does this in one of two ways–either he obsesses over all the sad things in his life, or in the character’s life, until he can squeeze out a real tear; or he pantomimes crying by making crying sounds and scrunching up his face.

Either choice is understandable, but the effect is fake.  In the first instance the audience sees a dude who is trying too hard and in the second they see a caricature of real life.  Neither is good theatre.

Novice social media users can be spotted in similar ways.  The “method” users can be found over-sharing the personal details of their lives from their business twitter account while the pantomimers are busy setting up automatic “thanks for following me, please visit my website!” direct messages.

Luckily, there are other (better) options. Continue reading